https://www.elcanotek.com/content daily 0.75 2026-04-03 https://www.elcanotek.com/content/elcano-and-raptive-launch-raptive-unison-to-bring-exclusive-creator-audiences-to-ctv-and-beyond monthly 0.5 2025-12-11 https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/47a42761-5d61-4db4-9445-e5161dfcedff/Raptive+Unison_linkedin_04.jpg Content - Elcano, Raptive, and Index Exchange Launch Raptive Unison to Bring Exclusive Creator Audiences to CTV and Beyond - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/033f962a-4584-4588-ac14-21732757be61/Screenshot+2025-12-09+at+4.42.16%E2%80%AFPM.png Content - Elcano, Raptive, and Index Exchange Launch Raptive Unison to Bring Exclusive Creator Audiences to CTV and Beyond “When we built Elcano, our vision was to make curation synonymous with efficiency and transparency, not added complexity. Raptive’s creator audiences are unmatched in quality, and with Index Exchange enabling scaled curation and upstream decisioning, the application of Elcano’s AI‑driven optimizations sets a new standard for performance‑based media.” Kyle Vidasolo CEO & Founder Elcano https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/a17deff4-b4bd-43f0-a0bb-59633a2f07cc/advertisers_brandsoffuture-2-846x0-c-default.webp Content - Elcano, Raptive, and Index Exchange Launch Raptive Unison to Bring Exclusive Creator Audiences to CTV and Beyond “Partnering with Elcano and Index Exchange allows us to extend Raptive’s passionate creator audiences into CTV environments with a level of intelligence and control that hasn’t been possible before. By combining our unique creator data with Elcano’s AI‑driven optimization and Index’s transparent, omnichannel curation platform, we’re offering advertisers new precision and accountability while unlocking high‑impact, privacy‑safe opportunities designed to reach verified households at scale.” Ryan Maynard SVP, Programmatic Sales Ops Raptive https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/cc37ac1f-2f21-41bf-8459-7624421e57d6/Screenshot+2025-12-09+at+12.25.47%E2%80%AFPM.png Content - Elcano, Raptive, and Index Exchange Launch Raptive Unison to Bring Exclusive Creator Audiences to CTV and Beyond “Index Exchange is committed to empowering curators and media owners with transparent, efficient, and data‑enriched supply paths. Our partnership with Elcano and Raptive showcases how curated supply can deliver meaningful value to publishers while giving advertisers the performance and clarity they deserve.” Steve Roach Head of Business Development Index Exchange https://www.elcanotek.com/content/case-study-victoria-ai-drives-cpa-efficiency-for-leading-automotive-brand monthly 0.5 2025-09-26 https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/18ffa9e7-0a8f-47d6-bd26-3a3e3623a210/Victoria_Auto_case+study_image.png Content - CASE STUDY: Elcano’s Victoria Drives CPA Efficiency for Leading Automotive Brand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/dcbf1326-16e6-439d-84a3-4a7ec5029c98/userflow_04.png Content - CASE STUDY: Elcano’s Victoria Drives CPA Efficiency for Leading Automotive Brand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.elcanotek.com/content/curated-for-impact-roas-ctr-case-study monthly 0.5 2025-09-26 https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/ec5c62e1-af9d-46af-acb6-5bfb45761edb/sea+turtle+case+study.png Content - CASE STUDY: How Elcano Boosted ROAS & CTR for a National Fundraising Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.elcanotek.com/content/curation-is-not-a-buzzword-unless-youre-doing-it-wrong monthly 0.5 2025-05-09 https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/71061a87-5341-4651-b7b5-eaae726c72b5/header_adotat+piece.png Content - Curation is Not a Buzzword (Unless You’re Doing it Wrong) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.elcanotek.com/content/does-curation-really-benefit-the-publisher monthly 0.5 2025-05-09 https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/5ef5d79c-4662-48cb-9012-8911d74abc70/ChatGPT+Image+May+9%2C+2025%2C+01_57_02+PM_letterbox.png Content - Does Curation Really Benefit the Publisher? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.elcanotek.com/content/curation-isnt-static-why-optimization-is-the-key monthly 0.5 2025-05-10 https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/d504f466-d71a-44d6-baf4-cdcec00fe5d6/May+10%2C+2025%2C+02_03_01+PM.png Content - Curation Isn’t Static: Why Optimization is the Key - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.elcanotek.com/content/category/curation monthly 0.5 https://www.elcanotek.com/content/tag/CTV monthly 0.5 https://www.elcanotek.com/content/tag/optimization monthly 0.5 https://www.elcanotek.com/content/tag/curation monthly 0.5 https://www.elcanotek.com/content/tag/programmatic monthly 0.5 https://www.elcanotek.com/content/tag/AI monthly 0.5 https://www.elcanotek.com/content/tag/publisher monthly 0.5 https://www.elcanotek.com/contact daily 0.75 2025-06-03 https://www.elcanotek.com/about daily 0.75 2025-04-28 https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/200d50c3-cfde-47fc-95dc-5b5f27dc32f3/contact+page_image+1.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/3e8fd9a9-a828-470a-b431-fba9df9105f2/Elcano-Horizontal-Purple%402x.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/8a479f23-1e44-4d03-bc1b-6836839e615e/Screenshot+2025-04-16+at+3.34.16+PM.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/43be188b-8767-49c8-b430-e7fa944584ec/contact+page+image+2.png https://www.elcanotek.com/services daily 0.75 2025-07-11 https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/6eb84c2a-ac94-4534-b4ac-a7fe89ba9510/MC_tentpole.png Services https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/648a7156-4f43-4812-98c1-27916687f0c1/MC_live+sports.png Services https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/641edd3c-e5d0-44ed-81b7-97c6eb04708a/MC_policitcal.png Services https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/0b335a23-1633-47be-8788-c91b1475292f/MC_contextual.png Services https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/be322e70-3ca4-45c5-8360-6a58e3af9590/MC_auto.png Services https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/6e6e29ea-5d90-4a30-a10f-b5d78e71c5ef/MC_performance.png Services https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/5fadb51e-f8c1-4b8b-9536-b33bf13f6e84/MC_lifestyle.png Services https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/e2a61476-d715-4136-907c-c66829d5a070/ctv+time.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/10b5ac4e-4bcc-40ab-948f-8f8498c6bff8/display+woman.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/a338b4aa-916a-4a0f-8e81-0d4e8b33a295/native+guy.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/9bc8659a-d8e2-4d60-b1f3-6b152c5f3a3d/audio+guy.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/a925dedb-ca6b-41bd-b79d-4a3aa23c270c/how_1.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/52564ec4-e4ce-4be1-9b4c-49003556c36a/how_2.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/e638288a-0b5c-47b6-9ac9-416057ca7b5c/how_3.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/74f0670c-563e-47ed-bd81-959cac7bc3fb/how_4.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/a69e813e-5af8-420b-ba98-2ede4e6d1485/how_5.png https://www.elcanotek.com/home daily 1.0 2026-03-12 https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/f4356b0d-9072-4b47-b42d-88c986762ca4/2_PMP+Development.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/000a69b6-20ea-400a-9d1c-d226697a110e/2_Campiagn+Management.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/f1d6c404-01ce-42a9-ae77-978692072293/2_real+reporting.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/6f5e4742-5970-40c8-8380-433550231652/2_reporting.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/95c50dee-f229-4a71-b269-2e511575f84e/new_advertisers.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/4fe1a015-ff8b-4236-8286-3af7a9655544/new_Data+person.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/c72a0f6c-a094-4fea-aa78-d4e2b640c85f/new_publishers.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/5c6eae7a-5cfd-40f4-8ece-b8ea92a68fb0/new_SSP.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/b05179a5-410d-43ff-943c-d28a208bf2c3/new_media+agencies.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/f06178c3-e7f1-47a2-8948-f1e7af029969/new_DSP.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/f29dbf45-784d-4d99-9393-bb2d85df6773/microsoft+advertsing+logo_white.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/a88a5457-e7ee-4e07-a21a-89800bf2bb49/index+white+logo.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/6ceecd5c-e9cf-4681-b39f-dc8ebd3deb9a/magnite+white+logo.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/68619cfc-5337-46ed-bee4-94665f065380/pubmatic+white+logo.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/c4bd760f-1182-40b2-80b9-637f7382bcbc/openx+white+logo.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/49558f1d-e38c-42f2-9e0a-7e8e9e9c664f/media.net+white+logo.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/c7ec4253-a98b-46af-bde1-4fc7d7406607/sovrn+white+logo_no+bg.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/3f16ba47-8c0b-46c8-8c57-23bd27a48fc3/equativ+white+logo.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/9bdd9c20-aab7-480c-a5c0-19944adf63c3/triple+lift+white+logo.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/0107cfdc-1487-4010-931d-e2de4ff12d55/The+Weather+Company_white.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/f0b9422c-04c5-4bb9-af13-c59af2de9ce8/Raptive+white+logo+copy.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/22a3e509-42bf-4385-9382-353cec77b8d2/comscore_white.png https://www.elcanotek.com/meet-victoria daily 0.75 2026-01-13 https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/bc7c495d-45b7-4831-aa34-c9fadbab6be8/vic+test+2.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/a1e3f933-4765-4e19-9c5a-7253cee6aca4/vicky+stats.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/f7617c89-23e8-41d2-afca-d57daac5da5a/victoria+dashboard+1.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/cbbdbc5b-0094-4f72-b2a9-9bf6c1739cb7/lens+phone.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/1ec92e56-6b9e-4af5-bc45-138c528d1db0/Elcano+Lens_black.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/59b99577-7198-4502-b6d8-43d90b4d7c7c/model+2.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/1a43a4a9-6aee-4340-ba83-146bcc45d30c/cyborg.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/b9cc0d87-338c-4e91-aae0-f5b50928eb18/lens+2.png https://images.squarespace-cdn.com/content/v1/67f9571119c43e2a87bea0b9/cfee1ffd-297b-4781-93ec-4536d1ed0726/clock+2.png